Action Items and Next Steps

Logo Enhancements and Brand Guidelines

Investment: $0
(Regular pricing is $500, but we would like to discount this service and include it for FREE as a part of your website redesign.)

Update your current logo with graphic improvements (one example being to adjust the down arrow emphasis), redistribute in all formats including vector file, and create a cohesive brand guideline to be used for various projects and platforms.

Video Series Creation

Investment: $1500/month

Develop a storyboard and plan for a monthly video series, with potential to expand into TV content for campaigns with fire sales options (potentially Hallmark channel).

Video shoots to be done quarterly, 3 videos per shoot and to be posted one per month. 

Social Media Campaigns

Investment: $900/month

Creation of Instagram account.

Create content for Facebook and Instagram.

Leveraging the hashtag #missionaccomplished. Build ongoing highlight reel of real-life "Mission Accomplished" moments with clients holding sign.

Complete management of content. 

Access to all content through client Dropbox storage.

Delivery of current trends and tracking analytics with monthly reporting.

Website Redesign and Launch

Investment: $6800-$7500
(this cost may vary slightly depending on number of agents and other variables)

Redesign your website to align with your Brandiscover™ results and to improve user experience and functionality.

To include MLS search capabilities and separate landing pages for each agent. Emed codes to be provided by Andy.

We strongly suggest the addition of Web ID software to capture email addresses from visitors, enhancing your email campaigns' effectiveness and reach.

Complete ownership over your website and complimentary website training on Squarespace for staff members to maximize use. 

Email Campaigns

Investment: $450/month

Complete design, content creation and distribution.

Managing audience and building email distribution list.

For your keyring audience: Campaigns every 8 weeks or quarterly.

For external audiences: Monthly campaigns following a "They ask, you answer" format.

Print Collateral

Investment: Price may vary depending on project and scope of work.

• Buyers Home Guide

• Key Ring Design and idea development

• Develop a visual tally board for “x-amount of Missions Accomplished” to display in your office and engage your team.

• Additional ideas from your team

• Media placements

Website Management and Updates

Investment: $700/month

Website domain housing and management.

Maintain seamless customer engagement, timely updates to keep the site fresh, and updates as needed for additional agents.

Grow your email database!

Investment: $600/month

WebID is a protocol that allows websites to discover a user's WebID using a secure browser certificate.

This is the strategy for growing the email database with real prospects by collecting vital information for future marketing for those who have visited your website.