Action Items and Next Steps
Click on each item to expand specifics about each action items and next steps.
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Logo adjustment for consistency and to eliminate any brand name confusion
Investment: $500
Update your current logo with graphic improvements to clarify the brand and keep it consistent with all platforms.
Emphasize the word “Mason” as the brand
Use of the strong blue color is imperative to remain consistent
Provide Icon and Logo for all digital and print collateral
Includes Brand Guidelines for all future usage
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Video Series Creation
Investment: $1750/month
Testimonials and video content to establish credibility- 4 per month.
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Website Redesign and Launch
Investment: $2,500
Website Updates:
Improve messaging based upon Brandiscover™ results
Simplify Navigation focusing on services and client success stories.
Easy-to-find “Contact Us” form- with quick response times to eliminate excess phone calls.
Streamlined, contactless process to make the process as seamless as possible for agents to submit contracts directly through the website.
Clear and bold button with easily uploading—no in-person visit required.
Created on Squarespace platform
Includes training on updating content
Use current URL (www.masonlegal.org)
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Email Campaigns
Investment: $450/month
Complete design, content creation and distribution.
Managing audience and building email distribution list.
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Print Collateral
Investment: Price may vary depending on project and scope of work.
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Set up Google Business profile as a Real Estate Law firm
Investment: $650
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Grow your email database!
Investment: $600/month
WebID is a protocol that allows websites to discover a user's WebID using a secure browser certificate.
This is the strategy for growing the email database with real prospects by collecting vital information for future marketing for those who have visited your website.
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